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59 Seconds – Richard Wiseman | Rob’s Best Business Books

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Welcome back to another edition of Rob’s Best Business Books! A mini-series that is focussed on us sharing with the best business books that you could ever invest in.

These books are designed to help you to improve your personal life, your business, career and even your sales.

The best thing about this series is that there is a whole array of books and certainly something for every kind of reading style. And don’t worry; these books are in no order whatsoever.

This week, we are looking at 59 Seconds, By Richard Wiseman.

Now, this book was recommended to me YEARS ago and quickly became one of my favourites. Before I go onto my thoughts, here are the words that describes the book direct from Google Books:

“A psychologist and best-selling author gives us a myth-busting response to the self-help movement, with tips and tricks to improve your life that come straight from the scientific community.

Richard Wiseman has been troubled by the realization that the self-help industry often promotes exercises that destroy motivation, damage relationships, and reduce creativity: the opposite of everything it promises. Now, in 59 Seconds, he fights back, bringing together the diverse scientific advice that can help you change your life in under a minute, and guides you toward becoming more decisive, more imaginative, more engaged, and altogether more happy.

From mood to memory, persuasion to procrastination, resilience to relationships, Wiseman outlines the research supporting the new science of “rapid change” and, with clarity and infectious enthusiasm, describes how these quirky, sometimes counterintuitive techniques can be effortlessly incorporated into your everyday life. Or, as he likes to say: “Think a little, change a lot.”

For me, this book opened up to my eyes a little more to the power of thought, and how the thoughts that we have can in fact shape a lot more than what we first feel.

The book itself is quite a nice, short enjoyable read. Despite the fact it is FULL of useful information, and evidence to back this up, it is broken up into short chunks to help you to better your life and your career.

But don’t just take my word for it, here are some reviews from some highly influential people:

“This is a self-help book, but with a difference: almost everything in it is underpinned by peer-reviewed and often fascinating research.”
 — New Scientist

“For all those who are tired of the usual self-help formula–homespun anecdotes, upbeat platitudes, over-the-top promises–Richard Wiseman’s 59 Seconds is just what the PhD ordered.”
 — The Wall Street Journal

“Seemingly perfect for this age of short attention spans and instant gratification.”
 — The Chronicle Herald

“At last, a self-help guide that is based on proper research. Perfect for busy, curious, smart people.”
 — Simon Singh, author of Fermat’s Enigma

“Wiseman is a brilliant name for a psychologist, and this book proves the professor is not misnamed. . . . [59 Seconds] contains dozens of fascinating and useful nuggets, and they all have science on their side.”
 — The Independent

So, if you are struggling with any aspect within your life, or if you feel you need some help and support then be sure to pick up a copy of 59 Seconds. And to make things easier, below is a link to take you direct to Amazon!

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