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Paragon blog

Welcome to Paragon Sales Solutions: Your Partner in Sales and Marketing Success

Leave a Comment / Sales and Marketing Hints and Tips

At Paragon Sales Solutions, we believe in the power of effective sales and marketing to transform businesses, drive growth, and achieve extraordinary results. Based in the heart of Leicester, UK, we are a multi-award-winning sales and marketing agency with a proven track record of helping businesses like yours reach new heights. Whether you’re a startup […]

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Paid ads blog post

The Power of Paid Ads: Exploring Different Types and Their Benefits

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In today’s competitive landscape, paid advertising is a cornerstone of any effective marketing strategy. It allows businesses to reach targeted audiences quickly, scale visibility, and drive measurable results. From social media to search engines, there are many types of paid ads available, each tailored to specific goals. In this blog, we’ll explore the different kinds

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Lead Generation Blogs

Mastering Lead Generation: Strategies and Campaigns for Telesales and Digital Success

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Lead generation is the lifeblood of any thriving business. Without a steady influx of potential customers, even the best products and services struggle to make an impact. Whether you prefer the personal touch of telesales or the expansive reach of digital marketing, an effective lead generation strategy is essential for building a sustainable sales pipeline.

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telemarketing blog

A Comprehensive Guide to Telemarketing Campaigns: Focus on Lead Generation

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Telemarketing remains one of the most effective direct marketing tools available. Despite the rise of digital platforms, the ability to connect with prospects over the phone allows businesses to establish personal connections, identify potential leads, and drive conversions. Telemarketing is not just about cold calling—it encompasses a range of campaigns tailored to meet specific business

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Clutch fall awards

Paragon Sales Solutions Recognised as a Clutch Global Leader for Fall 2024

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Paragon Sales Solutions, a leading provider of sales training, telemarketing, and digital marketing services, is proud to announce its recognition as a 2024 Fall Global Award winner for Lead Qualification services by Clutch, the world’s leading marketplace for B2B service providers. This prestigious accolade is based on Paragon Sales Solutions’ exceptional client feedback, industry expertise,

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How to sell to smes

3 Effective Strategies for Selling to Small and Medium Enterprises (SMEs)

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Selling into small and medium enterprises (SMEs) can be incredibly rewarding, but it requires a unique approach that emphasises personalisation, consistency, and genuine connection. If you’re a B2B salesperson looking to succeed in this space, here are three practical strategies to help you build lasting business relationships and make impactful sales. 1. Personalisation Is Key

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Outsourcing blog post

 Why Outsourcing Your Sales and Marketing is Good for Your Business: Unlocking Growth and Efficiency

Leave a Comment / Digital Marketing

In today’s competitive business landscape, companies are constantly seeking ways to maximise efficiency, reduce costs, and accelerate growth. One strategy that has gained popularity in recent years is outsourcing sales and marketing functions to external partners or agencies. While some businesses may hesitate to relinquish control over these critical functions, outsourcing can offer numerous benefits

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Handling objections blog

How do you Handle Sales Objections

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In the world of sales, objections are inevitable. Whether it’s concerns about price, competition, or product features, prospects will often raise objections as they evaluate their options and make purchasing decisions. How sales professionals handle these objections can make all the difference between closing a deal and losing a potential customer. In this blog post,

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The human touch in sales, blog post

The Human Touch in Sales: Why Telemarketing Still Matters in a Digital World

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In today’s digitally-driven world, where automated systems and online platforms dominate the landscape of sales and marketing, one might wonder if traditional methods like telemarketing still hold relevance.  It is evident that the human touch in sales, exemplified by telemarketing, remains as indispensable as ever, if not more so, in fostering meaningful connections with prospects

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