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Digital Marketing Blog

Unlocking the Power of Digital Marketing: Strategies for Success

Digital marketing has become an essential component of any business’s growth strategy. In today’s hyperconnected world, a strong online presence isn’t just an advantage—it’s a necessity. But what is digital marketing, and how can businesses effectively harness its potential to achieve their goals? This blog explores the core components of digital marketing, its benefits, and […]

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telemarketing blog

A Comprehensive Guide to Telemarketing Campaigns: Focus on Lead Generation

Telemarketing remains one of the most effective direct marketing tools available. Despite the rise of digital platforms, the ability to connect with prospects over the phone allows businesses to establish personal connections, identify potential leads, and drive conversions. Telemarketing is not just about cold calling—it encompasses a range of campaigns tailored to meet specific business

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networking event

Celebrate the Season at FRESHnetworking’s Christmas Festivity!

As we approach the festive season, we’re excited to invite you to our fourth networking event at Paragon Creative Studios on Tuesday, December 17th, starting at 2 PM! This is the perfect opportunity to connect with fellow professionals, share insights, and embrace the holiday spirit in a relaxed and enjoyable atmosphere. Why You Should Join

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Clutch fall awards

Paragon Sales Solutions Recognised as a Clutch Global Leader for Fall 2024

Paragon Sales Solutions, a leading provider of sales training, telemarketing, and digital marketing services, is proud to announce its recognition as a 2024 Fall Global Award winner for Lead Qualification services by Clutch, the world’s leading marketplace for B2B service providers. This prestigious accolade is based on Paragon Sales Solutions’ exceptional client feedback, industry expertise,

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How I failed in business

Reflecting on an Unforgettable Evening: Our Live Podcast Show at Leicester Business Festival

What a night to remember! On Wednesday the 13th of November, we had the privilege of hosting a live recording of the How I Failed in Business podcast as part of the Leicester Business Festival. With Rob Spence and Sophia Grace at the helm as hosts and the legendary Barrie Pierpoint as our special guest,

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Direct Sales Success

3 Top Tips for Telemarketing Success in Direct Sales

In today’s digital-first world, telemarketing might seem like an outdated approach. However, it remains a powerful tool for direct sales success. With fewer businesses relying on it, telemarketing offers a unique opportunity to stand out, connect with prospects on a personal level, and generate real results. Here are three essential tips to help you master

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SME marketing advice

3 Game-Changing Marketing Strategies for Small Businesses

Are you a small business owner searching for effective marketing strategies to grow your business? With the right approach, you can achieve remarkable growth—even on a tight budget. This post shares three powerful marketing strategies that are practical, actionable, and proven to work. These tips have helped turn small businesses into six-figure successes, and they

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fresh networking event

Don’t Miss FRESH Networking’s Third Event at Paragon Creative Studios!

We’re thrilled to announce the details of our upcoming third networking event at Paragon Creative Studios! Following the fantastic success of our previous gatherings, we invite you to join us for an afternoon of connection, collaboration, and creativity on Tuesday, November 26th, from 2 PM to 4 PM. Why Attend Our Third Networking Event? FRESHnetworking

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How to sell to smes

3 Effective Strategies for Selling to Small and Medium Enterprises (SMEs)

Selling into small and medium enterprises (SMEs) can be incredibly rewarding, but it requires a unique approach that emphasises personalisation, consistency, and genuine connection. If you’re a B2B salesperson looking to succeed in this space, here are three practical strategies to help you build lasting business relationships and make impactful sales. 1. Personalisation Is Key

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How to sell as an introvert

How to Sell as an Introvert: 3 Effective Tips

Selling as an introvert might seem intimidating, but it’s absolutely possible with the right approach. If you’re naturally introverted and looking to improve your sales skills, don’t worry—you can still excel in sales while staying true to yourself. Here are three tips that will help you sell effectively as an introvert. 1. Use Video to

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